Consulting
Research
Strategy
OUR SOLUTIONS
pharma
We help pharma research, design and deliver the type of authentic, meaningful, relationship-centered interactions that build trust, motivate information seeking behaviors, and nurture the type of patient-provider communication that lead to better health outcomes.
How we help
Apply relationship-centered and equity-focused behavioral science principles to strategic planning for increased patient engagement.
Translate strategy into applied communication tactics with the practical details that make patient-provider engagement successful.
STRATEGY AND PLANNING
SCIENTIFIC AND MARKET RESEARCH
Identify and synthesize insights, evidence, and best practices for building trust-based patient-provider relationships using desk research.
Design, deploy, and analyze qualitative research studies for first-person insights and knowledge growth.
Leverage therapeutic insights, behavioral science principles, and interpersonal communication models to construct content frameworks.
Design and develop content and resources that promote relationship-centricity and support multiple interpersonal communication models.
CONTENT DESIGN AND DEVELOPMENT
JOURNEY MAPS AND OVERLAYS
Design patient and provider journey maps that identify operational, clinical, emotional, and ethical motivators and barriers.
Highlight relationship nurturing opportunities and intersectional pain points.
Evaluate existing strategies, content and programs to identify gaps, weakness, and areas for growth in relationship-centered engagement.
Design and develop strategic and tactical optimizations for addressing identified gaps and weaknesses.
ASSESSMENT AND OPTIMIZATION
THOUGHT LEADERSHIP SUPPORT
Support thought leadership growth through strategies such as whitepapers, blogs, presentations, and social media postings.
Assist in creating or responding to RFIs and RFPs that require patient-provider engagement strategies and tactics.